The Glass Ivy Blog
Full of information related to emerging trends, latest news, reviews, how-to guides, and other useful information. Covers marketing, graphic design, and software development.
How to Use SEO in Your Content Marketing Strategy
Search engine optimization (SEO) strategy is a crucial component of any successful content marketing strategy. By optimizing your content for search engines, you in turn can increase your website's visibility, drive traffic, and ultimately, generate leads and sales. ...
Design Tips to Make Your Website Stand Out
Let’s face it, if you have run a business you need to have a website. A website is essential for any business to reach potential customers and establish an online presence. However, simply having a website is not enough to make your business stand out from the...
7 Tips for Creating Engaging and Shareable Content
It's not a secret that our attention spans have shortened since the rise of social media. With endless content at our fingertips, we're only intrigued by posts that catch our eye. As a business, you need to catch a potential buyer’s attention before anything else....
Why is Storytelling Important in Content Marketing?
Before I began writing my college thesis so I could graduate, one of my professors asked me why I wanted to be a journalist. I told her because I loved storytelling. Being able to evoke emotion in someone by telling a story makes me feel like I’m accomplishing...
How to Build a Strong Social Media Presence for Your Brand
One thing about me is I love to be cozy. Give me an oversized hoodie and some leggings and I’m good to go. I was scrolling my Instagram feed one day and saw a local boutique selling what looked like the most comfortable sweatshirt I’ve ever seen. I was instantly...
How is GPT-4 different from ChatGPT?
In its continued effort to advance technology, OpenAI has released GPT-4. It’s the latest version of ChatGPT, an artificial intelligence language model. The new version released recently is able to take an image and emit general information about that image. This...
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