The Glass Ivy Blog
Full of information related to emerging trends, latest news, reviews, how-to guides, and other useful information. Covers marketing, graphic design, and software development.
Harnessing the Power of AI for Small Business Marketing
In a competitive marketplace, small businesses often face challenges when it comes to optimizing their marketing efforts. Limited resources and time constraints can make it difficult to achieve desired results. Artificial intelligence (AI) provides an opportunity for...
Five Marketing Lessons to Learn from Liquid Death
In a world where the market is saturated with countless beverage options, one brand has defied the odds and captured the attention of consumers in a truly unconventional way. Liquid Death has transformed the seemingly mundane product of canned water into a thriving...
10 Signs It’s Time to Rebrand Your Business
Deciding to rebrand your business is a significant step that requires careful consideration. It's more than just changing logos and colors; it's about reshaping your company's image to better position yourself for growth and success. In this article, we will explore...
Preparing for the End of Third Party Cookies
In the rapidly evolving landscape of digital marketing, a seismic shift is underway as major browsers, including Google Chrome, bid farewell to third-party cookies. These tiny packets of code have been the backbone of digital advertising for years, providing marketers...
Marketing Metrics That Matter: Key Performance Indicators for Success in 2024
As we step into the new year, it's crucial for marketers to reevaluate their strategies and focus on the metrics that truly make a difference in achieving success. In the ever-evolving landscape of digital marketing, staying ahead requires a keen understanding of the...
Our Favorite Marketing Campaigns of 2023
2023 pushed marketing boundaries. With AI and DIY tools becoming more mainstream, marketers had to get creative and step outside of their comfort zones to make a lasting impact with their efforts and rise above the noise. This was true not only on a small, local scale...
READY TO GROW?