PUT YOUR BEST FOOT FORWARD
Custom Sales Collateral
First impressions matter, espeically when it comes to sales and marketing. Ensure that your brand is acurately represented with materials that flawlessly depict your business.
For B2B businesses: Make sure your sales team is equiped with the collateral they need to express professionalism and close more deals.
For B2C entities: Make consumers pay attention to what you have to offer with expertly curated materials that resonate with your target audience.
OUR EXPERTISE
Glass Ivy’s Sales Enhancement Services
One-Sheets | Flyers
Custom Graphics
Custom Templates
Copywriting
Pitch Decks
PowerPoint, Google Slides, Keynote
Custom Graphic Design
Charts, Graphs, & Animations
Email Templates
HTML Ready Files
Custom Graphic Design
Strategic, Brand Specific Copywriting
Event Materials
Conference Booth Designs
Posters, Flyers, Brochures
Digital Graphics for Social Media
Print Mailers
Custom Graphic Design
Brand Specific Copywriting
Custom Photography
Questions About Sales Collateral, Graphic Design, and Traditional Marketing Services.
When should I upgrade or have designed, designated sales collateral?
Which came first, the chicken or the egg?
Our suggestion is to bolster your sales efforts with designated collateral in two phases: initially once your company is ready to push for new sales, and when you are doing a lot of outbound sales efforts. Note, this will vary heavily depending on your industry and target audience. For instance, coffee shops aren’t often pitching buying coffee to a corporate c-suite so they might not need a pitch deck for a while, if ever. Alternatively, a new coffee shop in a saturated region would find value in posters, mailers, and other grassroots marketing efforts.
To summarize, if you are a new business, make sure you have your basics covered for whatever you may need specific to your industry from the beginning. If you are in the middle of a big marketing push then you should ensure your sales team’s efforts are bolstered with all of the materials they need to be successful.
When tools do you guys use to create Sales Collateral?
Glass Ivy prides itself on accurately representing our clients with materials that are tailored to their business needs. Whether you’re a B2B business or B2C entity, we have the right sales collateral for you.
- Adobe Creative Suite: Adobe XD and Adobe Animate are used in our office to create interactive sales collateral such as demos and presentations. With more interactive materials, there is a higher chance of engaging potential customers. It can also help increase interest in a product or service. We use other tools such as Photoshop, InDesign, and Illustrator to create materials such as brochures, flyers, and other print materials.
- Local printers: The local printing services that we use have a quicker turnaround time, which lets us get sales collateral out to our clients faster. Plus, we can have a more hands-on experience and more efficiently handle the full process.
- In-house creative: Our team of in-house experts focus their efforts on client sales collateral such flyers, pitch decks, event materials, email templates, and print mailers. By using our in-house team you can be sure that you’re getting exactly what you want.
- Microsoft Office: Upon request from the client, Glass Ivy can incorporate the tools in Microsoft Office to create professional-looking documents and presentations.
Still have more questions? We’ve got more answers.
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